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A Simple Guide to 13 Numbers

Facilitated by their short and easy to remember format, 13 numbers are often used to strengthen brand awareness and improve customer recall. It’s an excellent investment for those who want to leverage their simple format in marketing campaigns or display advertising.

In this guide, we’ll unpack how 13 numbers work.

What is a 13 number?

It begins with ‘13’ and is followed by four unique digits. It is used as a contact point for businesses operating across Australia. Clients can call the ‘13’ number from any fixed line and are charged at local call rates. Operating as a fully virtual number service, 13 numbers can be set-up to handle large call volumes, enabling businesses to divert incoming calls to designated answer points almost instantly.

How does a 13 number work?

13 phone numbers offer similar features to 1300 or 1800 numbers. Account holders can manage incoming calls and route them to different landing points, facilitated via advanced call routing options. This means that incoming calls can be routed to a mobile, voicemail, live answering service, overflow call service or any other designated landing point. Partnering with a phone answering provider offers more flexibility in terms of redirecting calls during periods of heavy phone traffic. Since 13 numbers are not linked to a specific location, the number can be used nationally across all of Australia. Further features include fully customised audio greetings and hold music.

How much does a 13 number cost?

In contrast to 1300 and 1800 inbound numbers, the Australian Communications and Media Authority (ACMA) regulates the usage of 13 numbers. In order to use a 13 number, businesses must obtain permission by submitting an application through the ACMA website. The prices are set out by the ACMA and can vary depending on availability and the number chosen.

Why choose TMC for your 13 number?

TMC is very proudly Australian owned and operated, based in Melbourne. Needless to say, you deal directly with your local account manager here in Melbourne.

You can see our complete flexible and transparent pricing plans, and experience great service at competitive rates.

Get in touch with us today.