Pain Point
Product recall via media release caused an unprecedented surge in inbound calls
Overview:
- The client had an existing team of specialists overrun by incoming calls, creating long wait times and missed calls and resulting in a poor customer experience and damage to their brand
- They engaged us to provide additional contact centre support, initially for handling the overflow of calls only
- By gaining an in-depth knowledge of the client’s services we now handle all calls, live chat and emails – end to end
Challenge:
- The client required an urgent solution
- The client did not have the time to expand their inbound capabilities
- The Client required the solution to have no negative impact to their brand and client experience
Solution:
- We started with a simple service using FAQ’s and call flows to triage the more difficult issues for escalation to the client
- We trained our agents to handle the calls as efficiently as possible and used our client’s feedback to help improve the service
- We created subject matter experts to further assist with the more complex queries without need to escalate to the client
- We met regularly with the client to ensure our approach stayed aligned with expectations
- We reported regularly on all calls handled and used this information as the basis for ongoing improvement
The final solution included:
- We implemented our time-based Help Desk service as a cost effective, flexible and scalable solution
- We added to this our Client Portal to provide visibility of all call handle activity, inclusive of access to audio recordings of calls handled
- We built a custom Business Intelligence (BI) dashboard that showed call patterns, call types and resolution status
- The client now has the confidence in our capability to refocus their team on other priorities and that they will never miss a call again
If you’d like to know more about our bespoke Outbound Campaign Management services,